{"title":"BestSellers","description":"\u003cp\u003eThe formulas we stand behind most, chosen for how they perform, how they photograph and how they earn a place in a daily routine. This edit brings together our best-known actives and most-loved textures, from the serums that started it all to the sets worth giving. Everything else in the range stays just as considered, this is simply where we would point a friend first.\u003c\/p\u003e","products":[{"product_id":"sandalwood-silk-beard-oil","title":"Sandalwood Silk Beard Oil","description":"\u003cp class=\"font-claude-response-body break-words whitespace-normal\" dir=\"ltr\"\u003eSandalwood Silk Beard Oil is a non-greasy formula built from a blend of premium natural oils, designed to condition and style the beard to a pro-level finish. Hemp seed oil absorbs quickly, leaving the beard smooth and noticeably softer to the touch, while one percent cannabidiol calms the underlying skin for a comforting effect beneath the hair.\u003c\/p\u003e\n\u003cp class=\"font-claude-response-body break-words whitespace-normal\" dir=\"ltr\"\u003eLight enough to apply daily without weighing the beard down, this is a simple way to elevate a grooming routine, whether at home or as part of a barbershop service. Suited to all skin types, especially useful for dry ends.\u003c\/p\u003e","brand":"Pure Nirvana","offers":[{"title":"Default","offer_id":45825067188403,"sku":"232080","price":31.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0762\/8200\/3635\/files\/LDzs2Sx6uiXR2PNiEKdBw3m1Gt-2s9SA.jpg?v=1786630389"},{"product_id":"collagen-absolute-serum","title":"Collagen Absolute Serum","description":"\u003cp class=\"font-claude-response-body break-words whitespace-normal\" dir=\"ltr\"\u003eCollagen Absolute Serum delivers much-needed hydration alongside a dose of powerful actives that help support younger-looking skin. With regular use, skin appears smoother and feels firmer, while a light, quick-absorbing texture leaves it looking dewy and fresh rather than coated. Watercress and elder fruit extracts add further support, making this an easy fit whether the routine is minimalist or elaborate.\u003c\/p\u003e\n\u003cp class=\"font-claude-response-body break-words whitespace-normal\" dir=\"ltr\"\u003eSuited to dry and mature skin, and formulated for anti-aging concerns and dehydration, this serum works well on its own or layered with an anti-age day cream and eye cream for maximum results. Gentle enough to use during beauty procedures.\u003c\/p\u003e","brand":"Pure Nirvana","offers":[{"title":"Default","offer_id":45825067745459,"sku":"232084","price":49.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0762\/8200\/3635\/files\/QUSse3L4-8I-VauU2BSZWOPEHSiyWhBo.jpg?v=1786630653"},{"product_id":"cedar-silk-hydration-cream-for-men","title":"Cedar Silk Hydration Cream for Men","description":"\u003cp class=\"font-claude-response-body break-words whitespace-normal\" dir=\"ltr\"\u003eCedar Silk Hydration Cream for Men is a simple, effective moisturiser with a velvety yet light texture that absorbs effortlessly for instant hydration. Multi-molecular weight hyaluronic acid works alongside a blend of natural ingredients to protect and hydrate skin throughout the day, while bisabolol calms and soothes skin, especially useful after shaving.\u003c\/p\u003e\n\u003cp class=\"font-claude-response-body break-words whitespace-normal\" dir=\"ltr\"\u003eAloe juice and jojoba oil round out the formula for a comfortable, non-greasy finish, suited to a straightforward routine or layered alongside other men's grooming essentials. Tailored to normal and dry skin.\u003c\/p\u003e","brand":"Pure Nirvana","offers":[{"title":"Default","offer_id":45825067876531,"sku":"232087","price":38.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0762\/8200\/3635\/files\/oRygNMi9C-m2XvUuxVmF6XeSlRlE0M0K.jpg?v=1786630686"},{"product_id":"peptide-royale-serum","title":"Peptide Royale Serum","description":"\u003cp class=\"font-claude-response-body break-words whitespace-normal\" dir=\"ltr\"\u003ePeptide Royale Serum is a luxurious formula built on two percent hexapeptide-11 and one percent ginkgo biloba extract, designed to diminish the appearance of fine lines and wrinkles for smoother, firmer, more refined-looking skin. Antioxidant-rich blueberry and strawberry seed oils provide protection alongside ginkgo extract, while peptides and hyaluronic acid work to minimise wrinkles and support elasticity.\u003c\/p\u003e\n\u003cp class=\"font-claude-response-body break-words whitespace-normal\" dir=\"ltr\"\u003eSuited to normal and dry skin, and formulated for anti-aging concerns and dehydrated skin, this serum leaves skin looking plumper and visibly smoother with regular use. Apply to clean skin as part of a morning or evening routine.\u003c\/p\u003e","brand":"Pure Nirvana","offers":[{"title":"Default","offer_id":45825079443635,"sku":"232096","price":46.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0762\/8200\/3635\/files\/OeKYtH2ies7aNOelUUtkVG1qHb9ZOPsy.jpg?v=1786631613"},{"product_id":"ceramide-veil-night-cream","title":"Ceramide Barrier Night Cream","description":"\u003cp class=\"font-claude-response-body break-words whitespace-normal\" dir=\"ltr\"\u003eCeramide Veil Night Cream is a deeply hydrating formula designed to work overnight, supporting the skin's natural rejuvenation process while it rests. Ceramide-related lipids (glycosphingolipids and glycolipids) help support the skin barrier, promoting a healthy, radiant look come morning. The rich texture glides on effortlessly and absorbs without leaving a heavy film.\u003c\/p\u003e\n\u003cp class=\"font-claude-response-body break-words whitespace-normal\" dir=\"ltr\"\u003eCocoa butter and shea butter deliver lasting moisture, while sea buckthorn, peony root and elder fruit extracts add antioxidant support through the night. Aloe juice and sodium PCA round out the formula for a comfortable, hydrated finish. Suited to normal and dry skin, particularly for anyone managing a compromised barrier or dehydration.\u003c\/p\u003e","brand":"Pure Nirvana","offers":[{"title":"Default","offer_id":45825080098995,"sku":"232098","price":44.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0762\/8200\/3635\/files\/BGuFYdopSoiN6BbeiQ3TrtgPOIYsSrKO.jpg?v=1786631619"},{"product_id":"vitamin-c-radiance-elixir","title":"Vitamin C Radiance Elixir","description":"\u003cp class=\"font-claude-response-body break-words whitespace-normal\" dir=\"ltr\"\u003eVitamin C Radiance Elixir is a lightweight serum built to brighten and even out skin tone, powered by two percent natural vitamin C (ascorbyl glucoside), one percent ferulic acid and one percent sea buckthorn oil. Ferulic acid supports skin firmness while hyaluronic acid boosts moisture levels, working together to help defend skin against everyday environmental stressors.\u003c\/p\u003e\n\u003cp class=\"font-claude-response-body break-words whitespace-normal\" dir=\"ltr\"\u003eA blend of nourishing oils, including jojoba, almond, avocado and rosehip, softens the skin as the serum absorbs, revealing a complexion that looks glowing, youthful and more even. Suited to all skin types, particularly those targeting dark spots, dehydration or early signs of ageing. Dermatologically tested, gluten free, vegan and natural certified.\u003c\/p\u003e","brand":"Pure Nirvana","offers":[{"title":"Default","offer_id":45825098154163,"sku":"232103","price":46.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0762\/8200\/3635\/files\/PHO530jpfNIDE2P1SPZ9G-mAVqECxoym.jpg?v=1786632066"},{"product_id":"serenity-bloom-facial-oil","title":"Serenity Bloom Facial Oil","description":"\u003cp class=\"font-claude-response-body break-words whitespace-normal\" dir=\"ltr\"\u003eSerenity Bloom Facial Oil is a hemp-infused formula built on one percent cannabidiol, chosen for its skin-calming and sebum-controlling benefits. Hemp seed oil nourishes and helps improve the appearance of dry, dull skin, absorbing without leaving a heavy or greasy finish.\u003c\/p\u003e\n\u003cp class=\"font-claude-response-body break-words whitespace-normal\" dir=\"ltr\"\u003eFlexible enough to mix into a face or body moisturiser or use entirely on its own, this is a versatile addition to a routine focused on comfort and glow. Suited to dry skin and dehydration, gentle enough for all skin types. Gluten free, vegan and organic certified.\u003c\/p\u003e","brand":"Pure Nirvana","offers":[{"title":"Default","offer_id":45825098383539,"sku":"232107","price":59.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0762\/8200\/3635\/files\/mfgb0cBv0fsGfIeHZD7kZz5TAKH3iB7E.jpg?v=1786632096"},{"product_id":"golden-nectar-body-oil","title":"Golden Nectar Body Oil","description":"\u003cp class=\"font-claude-response-body break-words whitespace-normal\" dir=\"ltr\"\u003eGolden Nectar Body Oil is a luxurious blend of omega-rich botanical oils, formulated to deliver essential lipids that strengthen the skin's natural barrier and lock in moisture. Sunflower, sweet almond, jojoba, argan, rosehip, raspberry seed and pumpkin seed oils work together to provide intensive hydration while visibly improving texture and elasticity.\u003c\/p\u003e\n\u003cp class=\"font-claude-response-body break-words whitespace-normal\" dir=\"ltr\"\u003eLightweight despite its richness, the oil absorbs quickly with no greasy residue, leaving skin supple, smooth and radiant. Suited to daily use, post-shower application or targeted care on drier areas. Gluten free, vegan and organic certified.\u003c\/p\u003e","brand":"Pure Nirvana","offers":[{"title":"Default","offer_id":45825213923507,"sku":"232155","price":42.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0762\/8200\/3635\/files\/7SyrWojrWkRXkuII6Y4Oi-0vUdlGEkYs.jpg?v=1786635183"},{"product_id":"retinol-alternative-absolute-serum","title":"Retinol Alternative Absolute Serum","description":"\u003cp class=\"font-claude-response-body break-words whitespace-normal\" dir=\"ltr\"\u003eRetinol Alternative Absolute Serum is a lightweight, potent formula built to refine skin texture and reduce the appearance of fine lines and dark spots. Two percent bidens pilosa extract, a natural retinol alternative, delivers visible anti-aging results without the irritation associated with traditional retinol.\u003c\/p\u003e\n\u003cp class=\"font-claude-response-body break-words whitespace-normal\" dir=\"ltr\"\u003eAloe juice, jojoba oil and rose myrtle extract provide deep hydration, antioxidant support and nourishment, revealing a complexion that looks refreshed and radiant with continued use. Vitamin C and vitamin E round out the formula for extra antioxidant support. Suited to all skin types, including those managing occasional blemishes.\u003c\/p\u003e","brand":"Pure Nirvana","offers":[{"title":"Default","offer_id":45825236172979,"sku":"232165","price":44.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0762\/8200\/3635\/files\/858RZsSMcHS5UrywtP-8g49ljByH-6Jv.jpg?v=1786635905"},{"product_id":"velvet-calm-overnight-cream","title":"Velvet Calm Overnight Cream","description":"\u003cp class=\"font-claude-response-body break-words whitespace-normal\" dir=\"ltr\"\u003eVelvet Calm Overnight Cream is a soothing, fragrance-free formula built to calm and hydrate sensitive skin while it sleeps. Aloe vera juice helps reduce the look of visible redness and irritation, promoting a more balanced, comfortable complexion by morning, while algae extract lends antioxidant support through the night.\u003c\/p\u003e\n\u003cp class=\"font-claude-response-body break-words whitespace-normal\" dir=\"ltr\"\u003eHyaluronic acid delivers long-lasting hydration, supporting the skin's natural moisture barrier without overwhelming delicate skin. The result is a complexion that wakes up feeling genuinely calm, hydrated and refreshed. Suited to all skin types, especially sensitive and redness-prone skin. Natural certified and fragrance free.\u003c\/p\u003e","brand":"Pure Nirvana","offers":[{"title":"Default","offer_id":45825243906227,"sku":"232167","price":38.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0762\/8200\/3635\/files\/FS2QfKtO1mnUlr-psqb887zs_jbG7kV7.jpg?v=1786635996"},{"product_id":"botanical-clay-purifying-mask","title":"Botanical Clay Purifying Mask","description":"\u003cp class=\"font-claude-response-body break-words whitespace-normal\" dir=\"ltr\"\u003eBotanical Clay Purifying Mask is a deeply cleansing formula built on white and green clays, working together to draw out excess sebum and impurities while gently exfoliating away dead skin cells. The mineral-rich blend refines the appearance of pores and helps minimise blackheads, without stripping skin or leaving it over-dried.\u003c\/p\u003e\n\u003cp class=\"font-claude-response-body break-words whitespace-normal\" dir=\"ltr\"\u003eAquatic algae and a biomineral complex support skin revitalisation and balance, while black tea, sage and cucumber extracts calm the skin as the mask works. The creamy texture leaves skin feeling clean, smooth and refreshed once rinsed. Suited to all skin types, particularly those managing blemishes or a compromised skin barrier. Gluten free, nut free and vegan.\u003c\/p\u003e","brand":"Pure Nirvana","offers":[{"title":"Default","offer_id":45825244168371,"sku":"232168","price":36.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0762\/8200\/3635\/files\/Lu3s-ig1C2QXNkV3xi36dTCJ38IFvQDl.jpg?v=1786635999"},{"product_id":"exosome-renewal-elixir","title":"Exosome Renewal Elixir","description":"\u003cp class=\"font-claude-response-body break-words whitespace-normal\" dir=\"ltr\"\u003eExosome Renewal Elixir is an advanced serum built around apple extract-infused exosomes, niacinamide and microbiome-supporting ferments, formulated to help skin look and behave healthier from the surface down. The serum supports the skin barrier while working to improve the appearance of dullness, uneven tone and early signs of ageing, for a smoother, brighter, more radiant complexion.\u003c\/p\u003e\n\u003cp class=\"font-claude-response-body break-words whitespace-normal\" dir=\"ltr\"\u003eLactic acid gently refines texture, hyaluronic acid delivers lightweight hydration for a plumper, fresher look, and centella asiatica soothes and comforts the skin throughout. The formula absorbs quickly and layers easily into any morning or evening routine. Suitable for all skin types, including sensitive. Gluten free, nut free, vegan and fragrance free.\u003c\/p\u003e","brand":"Pure Nirvana","offers":[{"title":"Default","offer_id":45825257603251,"sku":"232176","price":42.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0762\/8200\/3635\/files\/uXBhBYVKeWBdUjweiDZR5YtbabMhxJKW.jpg?v=1786636657"},{"product_id":"serenity-lavender-soy-candle","title":"Serenity Lavender Soy Candle","description":"\u003cp class=\"font-claude-response-body break-words whitespace-normal\" dir=\"ltr\"\u003eSerenity Lavender Soy Candle is infused with the timeless, soothing scent of lavender, transforming any space into a haven of peace. Hand-poured into a glass vessel from natural soy wax with a cotton wick, it burns cleanly and evenly, releasing a light, natural lavender fragrance with every light.\u003c\/p\u003e\n\u003cp class=\"font-claude-response-body break-words whitespace-normal\" dir=\"ltr\"\u003eA natural companion to relaxation and body treatments, this candle invites tranquility and balance into any moment, an easy addition to a skincare or bath ritual. Gluten free, nut free and vegan.\u003c\/p\u003e","brand":"Pure Nirvana","offers":[{"title":"Default","offer_id":45825313898675,"sku":"232185","price":23.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0762\/8200\/3635\/files\/HdBv2AjvER1w23fbnTH466BBKqQMS6O3.jpg?v=1786637373"},{"product_id":"rosemary-renewal-scalp-oil","title":"Rosemary Renewal Scalp Oil","description":"\u003cp class=\"font-claude-response-body break-words whitespace-normal\" dir=\"ltr\"\u003eRosemary Renewal Scalp Oil is a nutrient-rich blend infused with rosemary and peppermint oils, formulated to nourish the scalp, improve hair resilience and restore shine to dry or brittle hair. Argan, avocado and almond oils deliver deep nourishment, while nettle leaf extract supports overall scalp and hair health.\u003c\/p\u003e\n\u003cp class=\"font-claude-response-body break-words whitespace-normal\" dir=\"ltr\"\u003eA cooling touch of peppermint invigorates the scalp as the oil works, leaving hair looking healthier and shinier with regular use. Suited to all hair types, particularly dehydration, dry ends or a lack of volume.\u003c\/p\u003e","brand":"Pure Nirvana","offers":[{"title":"Default","offer_id":45825346371763,"sku":"232193","price":28.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0762\/8200\/3635\/files\/qLc44ML8yCl0pPhdCgZOyrv9F2bqhWyx.jpg?v=1786637887"},{"product_id":"crystal-mineral-body-scrub","title":"Crystal Mineral Body Scrub","description":"\u003cp class=\"font-claude-response-body break-words whitespace-normal\" dir=\"ltr\"\u003eCrystal Mineral Body Scrub is a creamy face and body scrub infused with volcanic sand, formulated to gently yet effectively exfoliate away dead skin cells for skin that feels genuinely smooth to the touch. Kaolin clay works alongside the volcanic sand for a balanced, non-abrasive texture.\u003c\/p\u003e\n\u003cp class=\"font-claude-response-body break-words whitespace-normal\" dir=\"ltr\"\u003eBlueberry, strawberry, cloudberry and raspberry fruit extracts add a light antioxidant touch, while castor oil keeps the scrub comfortable rather than drying. Versatile enough for face or body, this is a straightforward addition to any weekly routine. Suited to all skin types, particularly dullness or a lack of glow.\u003c\/p\u003e","brand":"Pure Nirvana","offers":[{"title":"Default","offer_id":45825346863283,"sku":"232195","price":33.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0762\/8200\/3635\/files\/KCa2cSmxD6M1Ujq9ajwuH7VUln5jb_h9.jpg?v=1786637893"},{"product_id":"collagen-supreme-night-cream","title":"Collagen Supreme Night Cream","description":"\u003cp class=\"font-claude-response-body break-words whitespace-normal\" dir=\"ltr\"\u003eCollagen Supreme Night Cream is a rich, restorative formula designed to work overnight, revealing plumper, firmer and healthier-looking skin by morning. Marine plankton extract (alteromonas ferment) supports the skin's overnight renewal process, while cocoa butter and shea butter deliver deep, lasting hydration to dry or dehydrated skin.\u003c\/p\u003e\n\u003cp class=\"font-claude-response-body break-words whitespace-normal\" dir=\"ltr\"\u003eThe soft, nourishing texture absorbs effortlessly and layers easily with other steps in the routine. Aloe leaf juice and sodium PCA help keep skin comfortable through the night, so mornings begin with a visibly smoother, more rested complexion. Suited to dry and mature skin, and any concern around fine lines or a compromised skin barrier.\u003c\/p\u003e","brand":"Pure Nirvana","offers":[{"title":"Default","offer_id":45825358987443,"sku":"232081","price":44.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0762\/8200\/3635\/files\/X0Ji5CPghlY_S7xTsQ9xl4TCg_YWnrs4.jpg?v=1786638365"},{"product_id":"niacinamide-silk-gel-cream","title":"Niacinamide Silk Gel Cream","description":"\u003cp class=\"font-claude-response-body break-words whitespace-normal\" dir=\"ltr\"\u003eNiacinamide Silk Gel Cream is a hydrating facial gel built around five percent niacinamide, a multitasking form of vitamin B3 that helps skin hold onto moisture while working to smooth texture and even out tone. Ginkgo leaf extract lends an added layer of antioxidant support, and algin brings a light, silky finish that sinks in without residue.\u003c\/p\u003e\n\u003cp class=\"font-claude-response-body break-words whitespace-normal\" dir=\"ltr\"\u003eFormulated for all skin types and aimed at those managing dark spots or uneven pigmentation, this gel cream layers easily under the rest of a routine and suits both morning and evening use. Vegan, gluten free, nut free and allergen label free, it is designed for skin that wants visible results without complication.\u003c\/p\u003e","brand":"Pure Nirvana","offers":[{"title":"Default","offer_id":45825359118515,"sku":"232105","price":34.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0762\/8200\/3635\/files\/v0xjP0NOkMuLtfhK5iCt3qB4CTkAAEyY.jpg?v=1786638371"},{"product_id":"wild-bloom-soy-candle","title":"Wild Bloom Soy Candle","description":"\u003cp class=\"font-claude-response-body break-words whitespace-normal\" dir=\"ltr\"\u003eWild Bloom Soy Candle is inspired by the scent of blooming meadows, a light, floral aroma with a subtle freshness that brightens any space. Hand-poured into a glass vessel from natural soy wax with a cotton wick, it burns cleanly while filling the room with the gentle fragrance of wild flowers.\u003c\/p\u003e\n\u003cp class=\"font-claude-response-body break-words whitespace-normal\" dir=\"ltr\"\u003eA simple way to turn any moment into a small ritual, whether that means winding down after a long day or setting a calm, considered tone for a room. Gluten free, nut free and vegan.\u003c\/p\u003e","brand":"Pure Nirvana","offers":[{"title":"Default","offer_id":45825360298163,"sku":"232186","price":23.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0762\/8200\/3635\/files\/Ay7kpQrRoEKmpl_iNwXlfcUwkjHzKRpX.jpg?v=1786638391"}],"url":"https:\/\/www.getpurenirvana.com\/collections\/bestsellers.oembed","provider":"Get Pure Nirvana","version":"1.0","type":"link"}